Speaking at an EA Winter Games Showcase earlier this week and EA spokesperson said that the company strongly believed that multiplayer games were the most exciting place to be developing and that singleplayer experiences may well be on the way out.
"Singleplayer games are no longer the future," said a spokesperson who introduced the event which had playable segments from Left 4 Dead 2, Mass Effect 2 and C&C 4 on show.
"Multiplayer games are becoming increasingly exciting...Online functionality is a key way of extending the player experience."
As the presentation continued, EA was keen to point out how successful the FIFA franchise has been this year, though it didn't downplay the significance of titles from other publishers, claiming that "2010 is clearly a FIFA and Call of Duty year".
The event was held in London earlier this week and served as a chance to see all of EA's key titles extending into early next year. Attendants were given a chance to play an entire new campaign from Left 4 Dead 2, as well as a PlayStation 3 multiplayer beta for Battlefield: Bad Company 2. Skate 3 was also on show, with the next instalment in the series said to focus primarily on extending the multiplayer and co-op play options.
We had a go on everything that was available and also seized the chance to talk to some of the designers and developers in attendance - so look out for more coverage from the event in the near future.
Think singleplayer games still have a place in the market? Let us know your thoughts in the forums.
"Singleplayer games are no longer the future," said a spokesperson who introduced the event which had playable segments from Left 4 Dead 2, Mass Effect 2 and C&C 4 on show.
"Multiplayer games are becoming increasingly exciting...Online functionality is a key way of extending the player experience."
As the presentation continued, EA was keen to point out how successful the FIFA franchise has been this year, though it didn't downplay the significance of titles from other publishers, claiming that "2010 is clearly a FIFA and Call of Duty year".
The event was held in London earlier this week and served as a chance to see all of EA's key titles extending into early next year. Attendants were given a chance to play an entire new campaign from Left 4 Dead 2, as well as a PlayStation 3 multiplayer beta for Battlefield: Bad Company 2. Skate 3 was also on show, with the next instalment in the series said to focus primarily on extending the multiplayer and co-op play options.
We had a go on everything that was available and also seized the chance to talk to some of the designers and developers in attendance - so look out for more coverage from the event in the near future.
Think singleplayer games still have a place in the market? Let us know your thoughts in the forums.
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